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Home >> Services >> Exhibit Design


Blair’s designers consider all of the elements for successful tradeshow design:

  • Venue and environmental constraints
  • Weight
  • Ease of assembly and dismantle
  • Packing volume
  • Traffic flow in and around the space
  • Branding
  • Lighting
  • Graphic opportunities
  • Audiovisual and theatrical opportunities
  • Immersive environments
  • Line of site; presence within a space
  • Use of space above the exhibit, i.e. banners, hanging models, etc.
  • Materials

Software used:

  • 3D Studio Max 11 – 3D exhibit and environment renderings.
  • AutoCad 11 – creates acurate schematic and line drawings.
  • Photoshop – for graphics.
  • Illustrator – used to create vector art and illustration.
  • Microsoft Office – standard Office suite.

We put great emphasis on:

  • Developing information that accurately conveys the requirements of its clients.
  • Stating those requirements so clearly that Blair's artisans uniformly produce the desired end result.

The Design Process:

Renderings are produced first; they are conceptual representations based on answers to the considerations above. After the client confirms that the renderings meet expectations, designers use AutoCAD to create detailed construction drawings that clearly tell the fabricators what to build. Detailed drawings show the specified method(s) of construction, material callouts, incorporated equipment, process notes and more.

From a structural standpoint, a successful design provides structural integrity, produces the lightest structure possible (for reduced shipping and drayage costs), promotes flexibility and modularity and is easy to assemble (to keep set up costs low).

From a functional standpoint, a successful design draws visitors to the exhibit. It conveys the client's message and holds the visitor's attention for the time that he or she is in the space.



Be sure to check our portfolio gallery for Large Exhibits , Medium Exhibits, Small Exhibits, Permanent Displays, and Interior Environments